Born in Greece and raised on the beach, Melina and Ellie conceived the idea of Sun of a Beach in the summer of 2011 while sunbathing in Mykonos.

It was then when they realized that beach towels took up the most “real estate” on beaches everywhere and decided to look at the quintessential summer item from a fresh angle. The seed was planted and in June 2012, the Sun of a Beach brand was brought into the world.

The first Sun of a Beach towel was created and an important promise was given - that all products were to be handmade and locally produced in Greece.

Then, many successes followed, Paris trade shows, entrepreneurial awards, a cooperation with WWF to raise awareness about the endangered sea creatures in the Mediterranean and the World’s first art exhibition on beach towels.